Stopped by Amazon to pay my month usage tax (don’t ask) and had to look twice and rub my eyes to make sure I wasn’t seeing things. Yep, right there on the Amazon home pages was my very own plog.
Of course after got over the initial shock, I had to ask — what the hell is a plog? Sounds worse than a blog, for God’s sake!
Thankfully, Amazon kindly provided an answer:
"Your Amazon.com Plog is a personalized web log that appears on your customer home page. Every person’s Plog is different (hence the name) and just like a blog, your Plog is sorted in reverse chronological order. Each post also gives you the opportunity to provide feedback to the sender as to whether you liked the post or not. This feedback loop means your Plog becomes even more relevant and interesting over time. Your Plog will appear if you are logged into our web site and is visible only to you."
The whole thing sounds stupid to me, and raises an important question. If "blog" is short for "web log," wouldn’t "personal web log" be more appropriately abbreviated "pblog?" Oh no, that would be really stupid.
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